Genba joins forces with Inven Games to expand its reach in Asia!
The Genba team is delighted to announce a new partnership with digital games retailer Inven Games. The partnership extends Genba’s distribution reach further into Asia, providing even more revenue opportunities for our publishing partners.
Launched in 2025, Inven Games is the digital game distribution and publishing arm of media and esports giant Inven Global. The new division serves as a bridge between Western and Asian game markets, and leverages Inven’s massive media network to provide enhanced marketing, PR and community opportunities.
“We’re thrilled to be working together with Inven Games,” said Genba’s Managing Director Matt Glover. “The Asian market continues to grow in importance for Western publishers, and this powerful new partnership helps us maximise revenue opportunities across the region.”
“We’re delighted to partner with Genba and we look forward to building a strong collaboration” said Inven Games’ Business Director Artz Hong. “We believe this partnership will create meaningful synergy, enabling us to expand our offerings and deliver greater value to our customers.”
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